Livelle
Bar Refaeli’s Skincare Brand
Supermodel Bar Refaeli's Skincare brand, Livelle, was born to simplify our lives with a minimal, effortless, clean, and cool skincare routine - as basic as denim and a white T - a bright, smart, and precise foundation that works for everyone, every time, forever. For us, Livelle marked the launch of a new beauty category: Beyond skin care, it's Skin Core.











































Meital Weinberg, Shai Haber Caspi, Dekel J. Maimon, May Kashtan
Strategy
Tom Alberti
Naming, Copywriting & TOV
Dekel J. Maimon, David Elharar, Mika Aharoni, Lior Kedem, Maya Ben Arie, Bar Zeltser
Branding
Eyal Nevo, Simon Elmalem, Dan Peretz
Stills Photography
CamelCopter
Video Photography & Edit
Sagit Salzhour
Behind The Scenes
Moran Milk
Make-up
Adir Jacob
Hair
Daniella Halfon, Karina Zeng, Yael Karpalov, Sofa Lobova
Models
Dataworks
Code

